E-Commerce Blog

Changes to the Google algorithm, so-called core updates, can have positive and negative effects on the findability of online stores via the search engine. In this article we show what to consider in order to be well prepared.

After the SCD 2020 and 2021 took place exclusively online, this year the community could (finally) meet again live in Ahaus. We were there with a team of seven. All news, trends and highlights of the SCD22 can be found here in our review!

Whether it's a large, dynamic online shop or a small blog with exclusively static content: In our blog series, operators of web applications of all kinds will find helpful tips, tools and tweaks on the topic of performance!

In over ten years of maxcluster, we have not only gotten to know the UnConference event format, but also come to love it. Our anticipation was all the greater after the news that there will be a Shopware Community UnConference for the first time in 2022. We were there as one of the main sponsors!

In e-commerce, the saying "time is money" is to be taken literally, because slow loading times can mean direct loss of sales. Even if there is often no financial connection with static content, a fast loading time is also of enormous importance here. The following performance tips can help!

Visit the online shop, find the desired product, buy the product - put simply, this is the ideal customer journey in e-commerce. But what should be done if the online shop loads too slowly and visitors leave it prematurely? Operators of online shops based on Shopware 5 and Shopware 6 will find answers in this article.

The larger the online shop, the larger the number of integrated text and image files. This can have a negative impact on the shop's performance. The use of a content delivery network may offer a solution.

According to the platform Gründerpilot, 80% of all start-ups fail in the first three years. maxcluster is not one of them. On 28.12.2011 the company was registered in the company register and celebrates its 10th anniversary this year.

Hosting is one of the basic technologies of the internet and now has an incredible number of facets. In this article we give a basic overview of web hosting and take a closer look at the special features of e-commerce hosting.

On 25 November 2021, almost exactly one year after the major release of PHP 8.0, the latest version of the scripting language, PHP 8.1, was released. This release also brings with it a whole host of new features and improvements. But when and under what conditions does it make sense to switch to PHP 8.1?