maxcluster - the 2022 review

2022 was a special year for maxcluster. 10 years have passed since its foundation and the company has evolved from a university spin-off to an important player in the German hosting industry.

Artikel Bild

LateBird - the shopping innovation | customer interview

Early birds catch the worms. But if you want to have access to an extensive shopping assortment around the clock, you should rather become a LateBird.

Artikel Bild

Web server solutions in comparison

Receiving requests, retrieving data and transferring it to the client: web servers make data from websites available on the net. But which web server solution fits which requirements? Here you can find out everything you need to know about web servers in e-commerce!

Artikel Bild

Review – Mage UnConference 2022

The Mage UnConference has been an integral part of maxcluster's event calendar for many years. In 2022, we were not only on site with a team of seven employees, but also supported the event again as one of the main sponsors.

Artikel Bild

Greater success on Black Friday, Cyber Monday and Co.

Black Friday, Black Week, Cyber Monday, Cyber Week: Both in e-commerce and in stationary trade, retailers lure their customers every year towards the end of November with discounts and offers. These tips will make planned campaign days a success for shop operators.

Artikel Bild

Akeneo Hosting - PIM and the advantages for online shops

The larger the product range in the online shop, the more data has to be managed and updated on a daily basis. A PIM system like Akeneo can reduce the effort involved and bring great added value.

Artikel Bild

Headless Commerce ‒ Future or temporary hype?

In e-commerce, headless commerce is the term for online shops whose frontend and backend function decoupled from each other. In this article we look at the background to this solution approach and the advantages and disadvantages of its use in e-commerce.

Artikel Bild

Manage databases with MySQL

Our digitized world is based on an ever-growing mountain of data. Database management systems such as MySQL act as a central tool for storing and managing these data volumes.

Artikel Bild

Google Core Updates

Changes to the Google algorithm, so-called core updates, can have positive and negative effects on the findability of online stores via the search engine. In this article we show what to consider in order to be well prepared.

Artikel Bild

Review – Shopware Community Day 2022

After the SCD 2020 and 2021 took place exclusively online, this year the community could (finally) meet again live in Ahaus. We were there with a team of seven. All news, trends and highlights of the SCD22 can be found here in our review!